What are supercookies?

In short, supercookies can be used in place of ordinary cookies to store user identifiers, but  they are much more difficult to delete and block. This makes it nearly impossible for users to protect their privacy as they browse the web. Over the years, trackers have been found storing user identifiers as supercookies in increasingly obscure parts of the browser, including in Flash storage, ETags, and HSTS flags.

Flash storage
More than 50% of the sites in a scientific sample are using flash cookies to store information about the user. Some are using it to ‘respawn’ or re-instantiate HTTP cookies deleted by the user. Flash cookies often share the same values as HTTP cookies, and are even used on government websites to assign unique values to users. Privacy policies rarely disclose the presence of Flash cookies, and user controls for effectuating privacy preferences are lacking.

ETags
ETags are capable of unique tracking even where all cookies are blocked by the user. reference

HSTS flags
HTTP Strict Transport Security (HSTS) is a security standard that provides a mechanism for web sites to declare themselves accessible only via secure connections, and to tell web browsers where to go to get that secure version. Web browsers that honor the HSTS standard also prevent users from ignoring server certificate errors. reference

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